Wait a minute, open enrollment is more than the 2 weeks per year where we are sent approximately 15,000 reminder emails and reprimanded if we don’t log in and take action? Unpopular response, YES! Imagine if we showed the same importance to benefit offerings all year long as we do during those 2 weeks of open enrollment. What would happen if employees were educated that open enrollment is all year long? Employees would be more informed. They would know more about what benefit